When was kellogg made

Privacy Policy Contact Us You may unsubscribe at any time by clicking on the provided link on any marketing message. These included:. Bullough shows that physical mutilation, bizarre harnesses, and electrical devices were all used to try and put a stop to masturbation. By the s, medical science began to move away from this curious theory. His you nger brother, W. JSTOR is a digital library for scholars, researchers, and students.

By: Matthew Wills. February 26, February 25, More Stories. Today's Best Discounts. Get us in your feed Like us on Facebook Follow us on Twitter. Will Kellogg, meanwhile, saw the opportunity to market the flakes to ordinary people looking for a light, healthy breakfast. After years of humiliating treatment by his brother—including being forced to take dictation while John was on the toilet—Will bought the rights to the flake cereal recipe and struck out on his own, founding the Battle Creek Toasted Corn Flake Company in Among the most successful was C.

A cut-throat competitor to Kellogg, Post even bought exclusive rights to manufacture the cereal-rolling machine needed in the cereal production process—equipment that Will Kellogg originally helped design. With the completion of the transcontinental railroad in the late 19th century, the United States was now linked to an unprecedented degree, creating a mass market for Kellogg, Post and other newly recognizable packaged-food brands to ply their wares.

Despite the sometimes outrageous claims made in their advertising Post, for instance, claimed that Grape-Nuts cured everything from rickets to malaria , the growing variety of brand-name companies promised a certain level of quality and uniformity, especially as Americans began to consume processed foods in mass quantities for the first time.

You really can't get much easier than that in the morning. But if you see something that doesn't look right, click here to contact us! Twice a week we compile our most fascinating features and deliver them straight to you. John Harvey Kellogg. Although Dr. Kellogg attempted to protect his invention with a patent, businessmen quickly realized that they could produce cereal without infringing upon it.

Kellogg took personally. After all, of the two most successful cereal companies, one was created by a former patient and the other was founded by Dr. William Kellogg founded the Kellogg Company, and the former patient, C. Post, created and sold Grape Nuts. They succeeded by doing something that Dr. Kellogg despised: adding sugar. The idea had long been a point of contention between Dr. Kellogg and William Kellogg. William believed they needed to make corn flakes taste better, while Dr.

Kellogg saw sugar as corrupting his health food. But by the s, all the major cereal companies pre-coated their cereals with sugar. The other reason cereal succeeded had nothing to do with health.